advertising appropriation

advertising appropriation
/'ædvətaɪzɪŋ əprəυpriˌeɪʃ(ə)n/ noun
money set aside by an organisation for its advertising
The marketing director and the chief accountant have yet to fix the advertising appropriation.
We cannot afford as large an advertising appropriation as last year.

Marketing dictionary in english. 2015.

Look at other dictionaries:

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